Case study
Dynamic pricing calculator for the website
A client-side script calculates service pricing on the fly: tracks parameters (accounts, portals, etc.) and applies date-based discounts.
Industry: SaaS / services
Stack
JavaScript
HTML/CSS
Frontend
Pricing logic
Pains we solved
- Prospects could not see a total price without calling sales.
- Sales wasted time on repetitive quote math.
- Promo discounts were calculated manually and incorrectly.
- The website lacked a transparent pricing model.
What we built
- Designed the pricing formula around service parameters.
- Shipped an interactive UI with instant recalculation.
- Embedded date-dependent discount rules.
- Aligned how totals are shown to avoid confusion.
- Packaged the script for the existing website.
Client results
- Prospects see a clear price before contacting sales.
- Lower sales load on routine pricing questions.
- Fewer manual discount mistakes.
- Higher trust in the website offer.
FAQ
Can the calculator create a CRM lead?
Yes. We often pass selected parameters and totals into a form or create a Bitrix24 lead directly.
Is the formula only on the frontend?
Public estimates can run client-side. Sensitive tariffs move to a server calculator.
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